D2CX By Inc42 - Master 10X D2C Growth In 12 Weeks

Top Voices

Shark Tank
Brands on D2CX

Aayushi Agarwal Aoba

“After five years of building Erotissch, I thought I had a clear roadmap for scaling. But the D2CX program opened up new ways of thinking about growth — from sharper market insights to smarter financial planning. It felt like hitting refresh on my founder’s mindset.”

Aashish Jawa Personal Touch Skincare

“D2CX pushed me to go beyond surface-level tactics and truly understand my metrics, my consumer journey, and my distribution strategy. It helped me think more strategically about scaling and brand building — something I didn’t realize I was missing.”

Nishma Singhal Zoivane Pets

“The biggest highlight of D2CX for me wasn’t just pitching to investors — it was meeting other founders who were doing incredible things. From brilliant websites to seamless backend operations, every conversation opened my eyes to new ways of growing my own brand.”

A Founder to Founder Mentorship

Experience The Action

ALUMNI

250+ Brands That
Scaled With Us

About D2CX

D2CX For You In In 1 Minute

#1 D2C Program In India

D2CX In Numbers

250+ D2C Founders

88 Net Promoter Score

250+ Average Revenue Growth In < 6 Months

100+ Hours Of Live Sessions

Outcomes

Fellowship Outcomes

40+ expert-led sessions Learn proven strategies across growth, brand, marketing & ops from D2C specialists.

1:1 mentorship from top D2C founders Get personalised advice directly from India’s top-performing D2C leaders.

Personalized growth strategy Leave with a tailored roadmap designed around your brand’s unique goals.

Founder-only investor network Connect with 250+ founders and investors inside a closed D2C community.

12 Weeks Growth Program

#1 Growth Program For
D2C Founders

Week 0 Orientation

Week 1 Program Orientation, Product Moats, and NPD Frameworks

Week 2 Crafting Brand Identity and Building a Cult Brand

Week 3 Website UI/UX and Conversion Rate Optimisation (CRO)

Week 4 Social Media, SEO, and Influencer Marketing

Week 5 Performance Marketing (Google & Meta Ecosystem)

Week 6 Customer Loyalty, LTV, and Retention Frameworks

Week 7 Supply Chain, Logistics & Operations s

Week 8 Marketplace Scaling (Ecommerce and Quick Commerce Growth Playbooks)

Week 9 Offline Channel Strategy & Team Management

Week 10 Finance, Fundraising, and Personal Branding

Week 11 Convocation

Our Convocation

In Person Convocation with
Investor Pitching

Investor Pitching and Guidance

2 Days of Extensive Networking

In Person Masterclasses and Workshops.

Beyond 12 Weeks Program

Lifelong Community of
D2C Founders

In Person Meetups

Highly Engaged WhatsApp Community

Monthly Community Sessions by Top Experts

D2C Deals worth

$1Mn+

Our Past Cohort

Packed With D2C Brands Like Yours

Schedule

Learning That Fits
Your Schedule

Core Sessions

Weekly, Live Sessions Taken By Instructors And Session Experts

Saturday

11:00 AM - 2:00 PM (IST)

Sunday

11:00 AM - 2:00 PM (IST)

Working Sessions / Reviews

Weekly Assignments, Reviews and Feedback Sessions

Tuesday Assignment Briefing

8:00 PM - 9:00 PM (IST)

Thursday Working Sessions

8:00 PM - 10:00 PM (IST)

Our Mentors

Founders & Experts

Siddhant Keshawani

VEDANG PATEL

Anurag Kedia

Swati Bhargava

Avnish Anand

AKASH AGARWAL

Pallavi Utagi

Umang Maheshwari

Bhuvanesh Shastri

Ankit Singhal

Hriday Agarwal

Ankit Dikshit

Vanshika Mehta

Sanil Sachar

Krishna Gupta

Chandra Bhanu

Meet the family

Meet the D2CX Fellow Family!

Fellow Stories

Fellow Growth Stories

Testimonials

Top D2C Founders
D2CX Fellowship Program

It was more than just a business event; it was a celebration of resilience and determination. I don’t think I’ve enjoyed that way in a long time, the way I did that evening, or even smiled as much!

Yashna Garg Founder @ Yugap Wellness | CMO @ testsxdwx

D2CX By Inc42 wasn’t just another program, it was a place where we grew as entrepreneurs and as people.

Alishha Chouhan Founder - IKIRU

The cohort offered incredible insights from top-notch speakers, providing strategies and frameworks that have reshaped how I think about Cannavedic's future.

Jajati Mohanty Director at Cannavedic Pvt. Ltd.

These are highly curated, the best of the D2C founders in the country.

Chetan Bhatia Deck Story Guy | Building Pitchto.vc AI...

The best part? The incredible network of entrepreneurs I met along the way—conversations that helped me clear my vision and unlock new growth opportunities.

Ashish Jawa Founder @ Personal Touch Skincare...

Investors really help startups stay focused and on track, ensuring everyone works towards the same objectives, and to see the glimmer of something big happening, was truly delightful

Vanshikaa Oberoi Founder | The Fingerprint Labs

Throughout the program, I had the privilege of learning from and getting inspired by some of the sharpest minds in the industry

Vaibhav Kothari Founder/Chief Vision Officer @OMVAI.in..

The honest conversations, shared struggles, and idea exchanges with fellow founders have been truly eye-opening.The honest conversations, shared struggles, and idea exchanges with fellow founders have been truly eye-opening.

Devika BajajFounder @daivikmoringa | XLRI | Busin...

The D2CX from Inc42 was a true eye-opener. It provided deep insights into the direct-to-consumer ecosystem, helping me understand not just the fundamentals but also the nuances that differentiate thriving brands from struggling ones.

Gayathri Krishnan Founder Director @ Trim X

Exclusively for founders

Who Can Apply?

You’re a great fit if you

Are a D2C Brand Founder
Have an operational website
Generate a minimum of INR 5L/month in online revenue

You’re Not a great fit if you

Are yet to launch your D2C brand
Have no online revenue

Program Fee

₹ 1,49,999 ₹ 2,50,000

+ Taxes *EMI Options Available

India’s #1 D2C Program with NPS of 88

Excellent 4.8/5

40+ expert sessions
1:1 mentorship
250+ Founders only Network
Fundraising prep
Custom growth strategy

Deals

Exclusive D2CX Deals

$2,000 in credits for 1 year if you never raised funds // $350,000 in credits for 2 years if you did

$ 350,000

Cloud services by Google

20-50% off your monthly spend and up to $2k in credits (must be spending $1k+/month to be eligible)

$ 300,000

Amazon's cloud services platform

6 Months free on the business plan with Unlimited AI

$ 12,000

Organise teamwork and increase productivity.

75% off the annual Business Plan

$ 5,661

Centralize marketing and sales tools to increase your growth

$1000 in credits for 1 year

$ 1,000

Esily store and organize your data

12 months free on Teams plan

$ 636

A no-code solution for workflow automation

6 months free across all plans

$ 534

Create beautiful forms and surveys that actually convert.

Waived Stripe fees on your next $20,000 in payment processing

$ 500

Manage your online payments

Entry Into Hatch Programme & $500 Credits

$ 500

Hatch is DigitalOcean's global startup programme designed to support startups through technical training, mentorship and more

And many more...

Accelerate through

The Ultimate D2C Experience

Workshops, Masterclasses, Networking

FAQs

Frequently Asked Questions

D2CX by Inc42 is an immersive 12-week hands-on program where you will learn to 10X your D2C brand. Master proven growth strategies from India’s top 1% D2C leaders and join a proactive community of ambitious D2C founders.

The 12 week D2CX program will start with an in-person orientation weekend and then continue virtually for the next 10 weeks, followed by 3 days in-person final week. The in-person component will comprise the Orientation with Peers and Instructors, followed by 12 weeks of enriching online and offline learning. Conclude with a grand convocation and a D2C mixer for extensive networking.

You can apply for the 5th cohort of D2CX by applying on this page. Our team will review your application and set up a 45-minute interview call with you. After the interview call, we’ll let you know on the final decision of your acceptance into the program.

Networking sessions will be hosted virtually periodically and during the in-person weekend in Delhi-NCR. You can always connect with your fellow peers via our D2CX community platform and Whatsapp group as well.

The cohort will be meticulously curated to ensure a diverse mix of D2C founders from various sectors, each bringing unique skill sets to the table. But what unites them all is a shared passion to 10X their D2C brand in just 12 weeks.

We expect every fellow to spend up to 6 hours every weekend attending sessions and another 3-4 hours across the week working on their group assignments.

The full curriculum is available for download on our website.

We’re constantly updating the website to showcase more details so this is the best place to keep yourself up to date. We will also be sending you regular updates over email if you’ve signed up for our list.

Each session of the program is mandatory to attend. However, you will always have on-demand access to the recorded sessions for you to watch anytime.

Yes, you will be able to directly ask questions from the mentors in the Q&A part of every session.

We will be happy solving the doubts ourselves or connect you with an expert or the mentor who was leading the class.

We would not want your journey to remain incomplete and your class would hate to miss pitching with you and meeting you. We request you to plan in advance or talk to us about any challenges you may face.

We will form an exclusive group over Whatsapp and you will enjoy lifelong access to it.

We shall facilitate the Q&A and mentorship sessions during the cohort. During and post the cohort, we encourage you to build direct relations with the speakers and mentors, most of whom would be more than happy to guide you.

Yes, during some of the sessions led by investors as well as in the in-person weekends.

Yes, definitely. If your team has the conviction on your business plan, you can pursue fundraising from the investors you meet at the D2CX Brand Showcase.

Yes, you will have the flexibility to manage your own travel and stay. We shall be sharing recommended locations and travel details mid-way through the program.

Sorry, there’s no special discount for Inc42 Plus members at the moment.

Since this is a highly-curated cohort, we are looking for people who are founders of a D2C Brand and wish to grow their brand. The D2CX team will review each application via the form and interview call to approve them.

Unfortunately, the seat is not transferable. We encourage you to continue your journey. However, if you have unavoidable situations, write to us at [email protected] and we’ll try our best to find a solution.

You can write to us any time at [email protected] for anything related to D2CX.

Transferring Admission to the Next Cohort:

Before the Cohort Starts: You can defer your admission to the next cohort without any additional fees, provided the request is submitted before the current cohort begins.
After the Cohort Starts: Deferring admission after the program starts incurs a transfer fee of INR 50,000 or 50% of the total fee of the next cohort, whichever is higher.

Transferring Admission to a Different Inc42 Program:

You must meet the eligibility criteria for the program you wish to transfer to.
Fee Adjustments:
- If the new program has a higher fee, you will need to pay the difference to complete your enrollment.
- If the new program has a lower fee, you will receive a refund for the difference.

Claim Your Spot in Cohort 7

Limited Seats available

12 weeks of Program

Live and Hybrid

Cohort 7 Starts In Feb 2026

Still Confused?

Connect with our team for free

Cohort 7 Starts In Feb 2026

Live & Hybrid

Cohort 7 Starts In Feb 2026

Live & Hybrid

Cohort 7 Starts In Feb 2026

Live & Hybrid

Cohort 7 Starts In Feb 2026

Live & Hybrid

Cohort 7 Starts In Feb 2026

Live & Hybrid

Cohort 7 Starts In Feb 2026

Live & Hybrid

Cohort 7 Starts In Feb 2026

Live & Hybrid

Cohort 7 Starts In Feb 2026

Live & Hybrid

Cohort 7 Starts In Feb 2026

Live & Hybrid

Cohort 7 Starts In Feb 2026

Live & Hybrid

Cohort 7 Starts In Feb 2026

Live & Hybrid

Cohort 7 Starts In Feb 2026

Live & Hybrid

Shark Tank
Brands on D2CX

Experience The Action

250+ Brands That
Scaled With Us

D2CX For You In In 1 Minute

D2CX In Numbers

Fellowship Outcomes

#1 Growth Program For
D2C Founders

In Person Convocation with
Investor Pitching

Lifelong Community of
D2C Founders

Packed With D2C Brands Like Yours

Learning That Fits
Your Schedule

Core Sessions

Working Sessions / Reviews

Founders & Experts

Meet the D2CX Fellow Family!

Fellow Growth Stories

Top D2C Founders
D2CX Fellowship Program

Who Can Apply?

Exclusive D2CX Deals

The Ultimate D2C Experience

Frequently Asked Questions

Claim Your Spot in Cohort 7

Still Confused?

Early Bird Offer | 10 Spots left

Quick links

Legal

Shark Tank Brands on D2CX

Experience The Action

250+ Brands That Scaled With Us

Powered By

D2CX For You In In 1 Minute

D2CX In Numbers

Fellowship Outcomes

#1 Growth Program For D2C Founders

In Person Convocation with Investor Pitching

Lifelong Community of D2C Founders

Packed With D2C Brands Like Yours

Learning That Fits Your Schedule

Core Sessions

Working Sessions / Reviews

Founders & Experts

Meet the D2CX Fellow Family!

Fellow Growth Stories

Chanaya Gupta

Sumant Agarwal

Aman Patial

Ritika Gupta

Ankit Pandey

Shubham Jain

Top D2C Founders D2CX Fellowship Program

Who Can Apply?

Exclusive D2CX Deals

The Ultimate D2C Experience

Frequently Asked Questions

What is D2CX?

Where will D2CX take place?

How can I join D2CX?

How can I network with participants?

Who will participate in D2CX?

How much time commitment does D2CX require?

Where can I check the curriculum of the program?

When will you share more about the mentors & the schedule?

What happens if I miss a session or if I want to rewatch it?

Can I interact with mentors during the live session?

What if I have doubts about certain modules?

Is it mandatory to attend the in-person weekend?

How long will I have access to the D2CX community?

Will I be able to connect with mentors after the cohort?

Will we be meeting investors during the program?

Can we raise money for real from the investors we pitch to?

Will I have to take care of my travel and stay for the in-person weekend on my own?

I’m an Inc42 Plus Member, do I get any special discount?

What is the selection criteria?

Can I transfer my seat to another person?

I have questions regarding my application, who do I reach out to?

What if I want to transfer my admission to the next cohort?

What if I want to transfer my admission to a different program by Inc42?

Claim Your Spot in Cohort 7

Still Confused?

Early Bird Offer | 10 Spots left

Quick links

Legal

Shark Tank
Brands on D2CX

250+ Brands That
Scaled With Us

#1 Growth Program For
D2C Founders

In Person Convocation with
Investor Pitching

Lifelong Community of
D2C Founders

Learning That Fits
Your Schedule

Top D2C Founders
D2CX Fellowship Program